Rethinking Daily Publishing: The New Era of Quality Over Quantity
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Chapter 1: The Daily Publishing Myth
When I embarked on my writing journey on Medium, I was committed to publishing daily. From May to July 2020, I managed to write and release 90 articles in just 90 days. While this may seem extreme and draining for creativity, it provided me with an unparalleled boost. My viewership soared, my monthly earnings exceeded $500, and my follower count grew significantly.
Following that intense period, I shifted to publishing around 10 to 15 articles each month. However, the benefits of my initial publishing frenzy continued for several months, as evident from my follower growth statistics.
The surge in readership and income aside, the daily writing routine brought additional perks. It allowed me to brainstorm ideas and complete articles more efficiently. I began viewing daily writing as an essential practice. Within three months, I had gathered enough insight to understand what resonated with my audience.
Reflecting on my journey, the decision to publish every day for 90 days stands out as a pivotal moment. Although it was exhausting, it laid the groundwork for my current full-time writing career.
However, this article shifts focus to a more radical idea: is the era of daily publishing behind us?
With the rise of generative AI, content quality is declining. We often encounter recycled ideas and predictable writing styles, leading to reader fatigue. Whether on social media or blogs, the same themes repeat endlessly. Audiences are weary of cliched advice, yearning for fresh perspectives.
The digital landscape is evolving, and as writers, we have a role in guiding this change towards a renaissance of original thought. We are witnessing a return to genuine creativity, overshadowed since the early 2000s when the internet exploded.
Chapter 2: Embracing Your Unique Voice
You possess a unique asset that AI and content factories cannot replicate: your personal experiences. The struggles you've faced, the lessons you've learned—these are inherently yours. While you may share insights on topics like effective morning routines, presenting these in the same tired formats only adds to the existing noise.
Instead, dive deep into a particular challenge, share your personal journey, and discuss the solutions you discovered. This approach will yield content that is truly original.
“In a digital landscape saturated with grammatically impeccable articles, it is crucial to remember that our audience comprises humans, and we can relate to them better through the one thing artificial intelligence will hopefully never be able to have: emotions.” — Rodolfo Delgado, Forbes Magazine
So, how can you pivot from the daily publishing grind? Focus on writing for your audience, striving to offer value in every piece. Use an empathetic tone to narrate your experiences and insights, concluding with actionable advice for your readers. Embrace vulnerability, and weave your unique thoughts throughout your writing. Conduct thorough research, incorporating quotes from credible sources.
Avoid relying on formulaic structures or templates. Instead, carve your own path and narrate your story in a manner that resonates with you.
In an era where many emulate successful writers, true achievement will belong to those who cultivate their distinctive voice.
Closing Thoughts: Quality Over Quantity
In the early stages of your writing career, prioritizing quantity can be beneficial. It provides valuable data points to refine your voice and establish momentum. However, after several months, it may be wise to slow down and concentrate on quality, ensuring that you genuinely assist your readers with every article.
Crafting a thoughtful and helpful piece from the ground up necessitates time, effort, and patience. It’s acceptable to refrain from producing content every single day. Your audience doesn’t expect you to be a content-generating machine; they trust you and want to learn what makes you unique.
Keeping this in mind will lead to positive outcomes.
As a final note, I recently launched "Freelance Superheroes," a training program designed for writers eager to monetize their craft without quitting their jobs, to attract opportunities beyond Upwork and Fiverr, and to become indispensable.
If you found this article enlightening, here are a few more resources you might appreciate:
- If I Started Blogging Today, Here’s What I’d Write About: A guide for writers embarking on their journey and establishing their online presence.
- What I Do When I Struggle to Come Up With Great Content Ideas: Strategies for overcoming writer's block and cultivating a consistent writing habit.
- You’re Not Making Money As A Writer Because You’re Focusing on the Wrong Things: Insights into the journey of earning as a beginner writer.
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